PHEELINGS DENIM

Pheelings is a contemporary denim brand specializing in bold and elevated aesthetics. As part of the design team, I'm the lead designer in drafting mockups and developing techpacks using Adobe Illustrator. The following styles shown are the final designs I created.

Promotional advertisement created in Adobe Photoshop
Promotional advertisement created in Adobe Photoshop
Promotional advertisement created in Adobe Photoshop
Promotional advertisement created in Adobe Photoshop
Pheelings Spring 2025 All Over Embroidery Stacked Denim Set
Flat Graphic Created in Adobe Illustrator
Patterns created In Adobe Illustrator using graphics from Shutterstock and adding custom design elements
Pheelings Spring 2025 Zip-Up Stacked Denim Customizable Set 
Pheelings Fall 2024 Stacked PU Leather Cargo Sets
Pheelings Fall 2024 Stacked Denim Cargo Distressed Sets
Pheelings Fall 2024 Embossed Stacked Denim Pattern Sets. Patterns were created in Adobe Illustrator
Pheelings Fall 2024 Embossed Rose Skinny Denim
Pheelings Fall 2024 Baggy Denim
Pheelings Fall 2023 Denim Sets
Mockups created in Adobe Illustrator
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